Much like their once-iconic bras, Victoria’s Secret has taken a plunge. What was previously considered the most famous and sought-after lingerie brand in the world, has become increasingly irrelevant. After refusing to change their advertising, embrace multiple...
What is SEM? SEM, or search engine marketing, utilizes paid advertising using keywords to boost visibility for products or services within a browser. Think of the last time you searched for a product or service, did the top few results have AD next to the link?...
On the first Friday of each month, art galleries around the country open their doors for a community art show with music, drinks, and food galore. The longest-running and largest art walk in Denver happens on Santa Fe. This event features hundreds of artists from...
Although still very effective, email marketing has been around for a while. The content may be new and interesting but the delivery method is nothing revolutionary. Marketers are looking for the next best way to reach their customers effectively. Well, look no further...
At Brand Iron, we love our office in the Santa Fe Arts District. Going back to work and reacquainting ourselves with our neighbors has been a huge perk the last few months. Since the return of First Friday, we have been trying to find a way to connect more with our...